Search Engine Optimization can be divided into various categories. The most notable ones are the on-site and off-site SEO. So, which one should you pick as a priority? We have been doing this for a long time and we know that both are important. The two have to be handled sometimes side by side as they have major contributions to the success of the whole SEO plan.
If you do not understand much about these two types of SEO, you can leave that to us to handle. You might have had a website that landed many visitors to the home page for a while and then it lost its rating. That is because you were only focusing on one type of SEO. If you want to maintain the best rankings, then there is the need to work on both types of SEO.
This is the kind of optimization that has anything to do with your website so that it can be easily be picked by search engines. There are a few things you have to keep in mind while doing this. Here are the factors that are important for onsite SEO
- The site domain name
- Web content
- Internal links
- Loading speed
- Meta description
- Bounce rate
- Anchor texts
- Tags and metatags
These are just but a few to mention. If you get to work on these factors correctly, then you can expect to end up with a good online presence mostly on search engines. If you have trouble handling these factors, it is time that you chose us to help you with the whole process. We have a top team who are experts in SEO and can handle different needs of various clients.
There is no doubt that web content will always be key to onsite SEO. It will be crucial if you can make your content high quality and unique. The search engines do not always index copied content. You might also get penalized by the search engines most of the time.
Another important component is the meta description as it tells the search engine what the blog is all about. It will also appear in the search results to help the reader pick the correct result.
We also work on offsite SEO to boost your site online presence. Well, for offsite SEO, it does not have many components as onsite SEO. Here is what you can expect to be handled in offsite SEO
- Link building
- Social media engagement
- Reputation management
The bulk of offsite SEO will be link building. The art of link building is important to expose the website to various audiences coming from all over the internet. It can help with having direct referrals and increased web traffic. Sometimes people get it all wrong, but we here to help you stay on track with link building.
Social media engagement is also important so that you can drive more traffic to the website. Let us help you today by picking our service and see the difference for your website.